Marketing Ideas , Tips, and Strategies for Builders

Maybe you’ve heard of A/B testing, or split testing, and it sounds like one of those things that

Once upon a time, cell phones were just phones, and home buyers were restricted to researching a purchase from a

There’s nothing new about the concept of delivering great customer experiences. But the term itself has achieved buzzword status over the past few[...]

Average conversion rates may vary greatly by industry. The graphic illustrates conservative average rates through the new home sales funnel. In other[...]

What does the future of digital marketing look like for home building marketers? In a field not always known for being on the leading edge of[...]

Home builders are constantly on the hunt for the latest ideas to improve their presence on social media. A quick search for the phrase social media[...]

SOCIAL MEDIA AND HOME BUYERS As part of a recent interview for Professional Builder Magazine, I was asked about social media for home builders, and[...]

How bringing together sales and marketing technologies can create the ideal home buying experience. Have you ever wondered what the home-buying[...]