--- title: CX Insights for Home Builders | Home Builder CX (3) description: Home Builder CX | Insightful articles to help home builder create a better home buying experience. From Experience Management (XM) to Voice of the Customer (VoC), we explore strategies to help you improve your Customer Experience (CX). 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[esc ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/3#) Experience Agency for Home Builders [ 720-466-7562 ](tel:720-466-7562) [search ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/3#searchpopup) menu ### Filter by type (Filter by type) All Types Articles Research Whitepapers - [All Types](https://www.bokkagroup.com/home-builder-insights) - [Articles](https://www.bokkagroup.com/home-builder-insights/articles) - [Research](https://www.bokkagroup.com/home-builder-insights/research) - [Whitepapers](https://www.bokkagroup.com/home-builder-insights/whitepapers) ### Filter by topic (Filter by topic) Augmented Reality (AR) (9)Builder culture (31)Builder Signal (4)Culture (1)Customer experience (CX) (58)Customer Satisfaction Surveys (18)Data collection (21)Digital media placement (20)Digital Tools (52)Home Builder CX (39)Home builder reviews (17)Journey mapping (18)Lead gen & conversion (41)Lead nurturing & follow up (22)Marketing automation (9)Marketing ideas and strategies (62)New home sales (32)Online Sales Counselor Program (8)Personalization (18)Search Engine Marketing (8)SEO (2)Social media (8)User testing (5)UX / UI (9)Virtual Reality (VR) (7)Voice of the Customer (VoC) (12)Website design (16) - 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[Home builder reviews](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-reviews) (17) - [Journey mapping](https://www.bokkagroup.com/home-builder-insights/articles/tag/journey-mapping) (18) - [Lead gen & conversion](https://www.bokkagroup.com/home-builder-insights/articles/tag/lead-gen-conversion) (41) - [Lead nurturing & follow up](https://www.bokkagroup.com/home-builder-insights/articles/tag/lead-nurturing-follow-up) (22) - [Marketing automation](https://www.bokkagroup.com/home-builder-insights/articles/tag/marketing-automation) (9) - [Marketing ideas and strategies](https://www.bokkagroup.com/home-builder-insights/articles/tag/marketing-ideas-and-strategies) (62) - [New home sales](https://www.bokkagroup.com/home-builder-insights/articles/tag/new-home-sales) (32) - [Online Sales Counselor Program](https://www.bokkagroup.com/home-builder-insights/articles/tag/online-sales-counselor-program) (8) - [Personalization](https://www.bokkagroup.com/home-builder-insights/articles/tag/personalization) (18) - 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[Aviva Johnson](https://www.bokkagroup.com/home-builder-insights/articles/author/aviva-johnson) (1) - [Becky Gelder](https://www.bokkagroup.com/home-builder-insights/articles/author/becky-gelder-senior-visual-designer) (1) - [Bokka Group](https://www.bokkagroup.com/home-builder-insights/articles/author/bokka-group) (20) - [Charlie Stanard](https://www.bokkagroup.com/home-builder-insights/articles/author/charlie-stanard) (4) - [Chelsea Kendrick](https://www.bokkagroup.com/home-builder-insights/articles/author/chelsea-johnson) (5) - [Chris Paffett](https://www.bokkagroup.com/home-builder-insights/articles/author/chris-paffett) (1) - [Crystal Swain](https://www.bokkagroup.com/home-builder-insights/articles/author/crystal-swain) (6) - [Dallas Johnson](https://www.bokkagroup.com/home-builder-insights/articles/author/dallas-johnson) (4) - [Ed Carey](https://www.bokkagroup.com/home-builder-insights/articles/author/ed-carey) (2) - [Eric Lee](https://www.bokkagroup.com/home-builder-insights/articles/author/eric-lee) (10) - [Greg Capello](https://www.bokkagroup.com/home-builder-insights/articles/author/greg-capello) (1) - [Jimmy Diffee](https://www.bokkagroup.com/home-builder-insights/articles/author/jimmy-diffee) (31) - [Laura Box](https://www.bokkagroup.com/home-builder-insights/articles/author/laura-box) (2) - [Matt Savoy](https://www.bokkagroup.com/home-builder-insights/articles/author/matt-savoy) (3) - [Michelle Nguyen](https://www.bokkagroup.com/home-builder-insights/articles/author/michelle-nguyen) (5) - [Mike McGuire](https://www.bokkagroup.com/home-builder-insights/articles/author/mike-mcguire) (1) - [Paul Gortzig](https://www.bokkagroup.com/home-builder-insights/articles/author/paul-gortzig) (16) - [Paula Huggett](https://www.bokkagroup.com/home-builder-insights/articles/author/paula-huggett) (8) - [Rachel Conn](https://www.bokkagroup.com/home-builder-insights/articles/author/rachel-conn) (4) - [Ron Holt](https://www.bokkagroup.com/home-builder-insights/articles/author/ron-holt) (6) - [Sallie Wright Serene](https://www.bokkagroup.com/home-builder-insights/articles/author/sallie-wright-serene) (5) - [Sara Lambert](https://www.bokkagroup.com/home-builder-insights/articles/author/sara-lambert) (4) # Home Builder CX Articles and customer experience resources for home builders and new home construction. - [![Tips for Selling New Homes in a Cooling Market](https://www.bokkagroup.com/hs-fs/hubfs/Young-couple-walking-toward-community-selling-new-homes.jpg?length=500&name=Young-couple-walking-toward-community-selling-new-homes.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/guide-to-selling-new-homes-cooling-market) ###### Articles ## [Tips for Selling New Homes in a Cooling Market](https://www.bokkagroup.com/home-builder-insights/articles/guide-to-selling-new-homes-cooling-market) For some time, housing experts have been forecasting a cooling market. And now that COVID has turned things upside down, it seems more likely than[...] [Paul Gortzig - Director of Sales](https://www.bokkagroup.com/home-builder-insights/articles/author/paul-gortzig) on November 11, 2022 13 min read - [![What a Shoe Store Can Teach You About Home Builder Customer Service.](https://www.bokkagroup.com/hs-fs/hubfs/Zappos-customer-service-company-sign.jpg?length=500&name=Zappos-customer-service-company-sign.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/zappos-tips-home-builder-customer-service) ###### Articles ## [What a Shoe Store Can Teach You About Home Builder Customer Service.](https://www.bokkagroup.com/home-builder-insights/articles/zappos-tips-home-builder-customer-service) A version of this article first appeared in Professional Builder Magazine Zappos has a unique approach to improving the customer experience. Not long[...] [Jimmy Diffee - Bokka Co-Founder](https://www.bokkagroup.com/home-builder-insights/articles/author/jimmy-diffee) on October 31, 2022 6 min read - [![Why homebuyers write bad reviews... and what to do about it.](https://www.bokkagroup.com/hs-fs/hubfs/Person-on-phone-write-bad-homebuyer-review.jpg?length=500&name=Person-on-phone-write-bad-homebuyer-review.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/why-homebuyers-write-bad-reviews) ###### Articles ## [Why homebuyers write bad reviews... and what to do about it.](https://www.bokkagroup.com/home-builder-insights/articles/why-homebuyers-write-bad-reviews) In many ways, homebuyers can easily regress to childhood behaviors. If they don't get an answer (or the answer they want to hear), they go from one[...] [Eric Lee - Director of Customer Experience](https://www.bokkagroup.com/home-builder-insights/articles/author/eric-lee) on October 03, 2022 6 min read - [![How to Ease the Home Buyer's Biggest Pain Point](https://www.bokkagroup.com/hs-fs/hubfs/Scene-from-field-of-dreams-with-Costner-and-Liotta.jpg?length=500&name=Scene-from-field-of-dreams-with-Costner-and-Liotta.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/how-to-ease-home-buyers-biggest-pain-point) ###### Articles ## [How to Ease the Home Buyer's Biggest Pain Point](https://www.bokkagroup.com/home-builder-insights/articles/how-to-ease-home-buyers-biggest-pain-point) For you Kevin Costner fans (pre-Yellowstone), you're probably familiar with the story of Ray Kinsella in the movie Field of Dreams. There was a voice[...] [Paul Gortzig - Director of Sales](https://www.bokkagroup.com/home-builder-insights/articles/author/paul-gortzig) on August 24, 2022 8 min read - [![Delivering a 5-Star Home Building Experience](https://www.bokkagroup.com/hs-fs/hubfs/Smiling-couple-walking-through-a-home-under-construction.jpg?length=500&name=Smiling-couple-walking-through-a-home-under-construction.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/delivering-a-5-star-home-building-experience) ###### Articles ## [Delivering a 5-Star Home Building Experience](https://www.bokkagroup.com/home-builder-insights/articles/delivering-a-5-star-home-building-experience) Take these steps to keep referrals up, customer trust high, and feedback positive COVID has crippled some industries and been a rising tide for[...] [Jimmy Diffee - Bokka Co-Founder](https://www.bokkagroup.com/home-builder-insights/articles/author/jimmy-diffee) on April 06, 2022 6 min read - [![Advice for Selling New Homes Virtually](https://www.bokkagroup.com/hs-fs/hubfs/virtual-new-home-sales-with-woman-on-zoom-call.jpg?length=500&name=virtual-new-home-sales-with-woman-on-zoom-call.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/advice-selling-new-homes-virtually) ###### Articles ## [Advice for Selling New Homes Virtually](https://www.bokkagroup.com/home-builder-insights/articles/advice-selling-new-homes-virtually) The new home sales world has been flipped on its head lately. COVID concerns have forced us to start selling in new ways. Changing systems and[...] [Paul Gortzig - Director of Sales](https://www.bokkagroup.com/home-builder-insights/articles/author/paul-gortzig) on October 15, 2020 9 min read - [![5 Great Examples of Innovative User Experiences](https://www.bokkagroup.com/hs-fs/hubfs/smartphone-and-augmented-reality-viewing-a-home-builders-plan.jpg?length=500&name=smartphone-and-augmented-reality-viewing-a-home-builders-plan.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/5-great-examples-innovative-user-experience) ###### Articles ## [5 Great Examples of Innovative User Experiences](https://www.bokkagroup.com/home-builder-insights/articles/5-great-examples-innovative-user-experience) One of the biggest mistakes any home builder can make is taking the user experience (UX) for granted. If you've read many of our articles, you know[...] [Mike McGuire - Technical Director](https://www.bokkagroup.com/home-builder-insights/articles/author/mike-mcguire) on May 27, 2020 9 min read - [![How to Use Customer Feedback to Motivate Your Employees](https://www.bokkagroup.com/hs-fs/hubfs/Salesperson-reading-email-on-computer.jpg?length=500&name=Salesperson-reading-email-on-computer.jpg) ](https://www.bokkagroup.com/home-builder-insights/articles/use-customer-feedback-motivate-your-employee) ###### Articles ## [How to Use Customer Feedback to Motivate Your Employees](https://www.bokkagroup.com/home-builder-insights/articles/use-customer-feedback-motivate-your-employee) Rick, the ever-professional salesperson, arrived at the model home at his usual time. He meticulously went room-by-room to turn on all the lights[...] [Eric Lee - Director of Customer Experience](https://www.bokkagroup.com/home-builder-insights/articles/author/eric-lee) on April 02, 2020 4 min read - [   Prev ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/2) - [1 ](https://www.bokkagroup.com/home-builder-insights/articles) - [2](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/2) - [3 ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/3) - [4 ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/4) - [5 ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/5) - [Next   ](https://www.bokkagroup.com/home-builder-insights/articles/tag/home-builder-cx/page/4) ## Get in touch We understand the challenges of innovating in an industry not known for great experiences. Tell us your story. [Contact us](https://www.bokkagroup.com/contact-archived) [![How to Prepare for Success in a Cooling Market: A New Home Sales Guide](https://www.bokkagroup.com/hs-fs/hubfs/New-home-sales-guide.jpg?length=500&name=New-home-sales-guide.jpg)](https://www.bokkagroup.com/home-builder-insights/whitepapers/new-home-sales-guide-success-in-a-cooling-market) ## How to Prepare for Success in a Cooling Market: A New Home Sales Guide Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales. [Find out more](https://www.bokkagroup.com/home-builder-insights/whitepapers/new-home-sales-guide-success-in-a-cooling-market) [![Bokka-logo-reversed](https://www.bokkagroup.com/hs-fs/hubfs/Bokka-logo-reversed.png?width=300&name=Bokka-logo-reversed.png "Bokka-logo-reversed")](https://www.bokkagroup.com/) ##### OUR CONSTRUCTION APP [![Builder-Signal-Logo-Reversed-color](https://www.bokkagroup.com/hubfs/Builder-Signal-Logo-Reversed-color.png "Builder-Signal-Logo-Reversed-color")](https://www.bokkagroup.com/builder-signal-construction-communication-software) ##### What we do We help you make lasting improvements to your customer experience (CX). From CX design to monitoring and management, we create a seamless home buying experience that increases customer satisfaction, brand value, and employee happiness. ##### Follow us - [Facebook](https://www.facebook.com/bokkagroup/) - [Twitter](https://twitter.com/bokkagroup) - [LinkedIn](https://www.linkedin.com/company/the-bokka-group) - [RSS](https://www.bokkagroup.com/home-builder-insights/articles/rss.xml) [Get in touch](https://www.bokkagroup.com/contact) Copyright © 2026 The Bokka Group, Inc. All rights reserved.  |  [hello@bokkagroup.com ](mailto:hello@bokkagroup.com) |  [Privacy](https://www.bokkagroup.com/privacy-policy-data-collection-use-and-security-bokka-group)[mailto:hello@bokkagroup.com](mailto:hello@bokkagroup.com)