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    Customer Experience (CX) Resources

    Customer Experience (CX) articles and resources for home builders and new home construction.

    • What a Shoe Store Can Teach You About Home Builder Customer Service.
      Articles

      What a Shoe Store Can Teach You About Home Builder Customer Service.

      A version of this article first appeared in Professional Builder Magazine Zappos has a unique approach to improving the customer experience. Not long[...]

      Jimmy Diffee - Bokka Co-Founder on October 31, 2022
      6 min read
    • How to Ease the Home Buyer's Biggest Pain Point
      Articles

      How to Ease the Home Buyer's Biggest Pain Point

      For you Kevin Costner fans (pre-Yellowstone), you're probably familiar with the story of Ray Kinsella in the movie Field of Dreams. There was a voice[...]

      Paul Gortzig - Director of Sales on August 24, 2022
      8 min read
    • Delivering a 5-Star Home Building Experience
      Articles

      Delivering a 5-Star Home Building Experience

      Take these steps to keep referrals up, customer trust high, and feedback positive COVID has crippled some industries and been a rising tide for[...]

      Jimmy Diffee - Bokka Co-Founder on April 06, 2022
      6 min read
    • Build a Culture of Action with Your CX Survey Program
      Articles

      Build a Culture of Action with Your CX Survey Program

      Customer satisfaction surveys have been the bedrock homebuilders use to gather their customer feedback. The thinking goes... We sell the home. Build[...]

      Eric Lee - Director of Customer Experience on March 09, 2022
      3 min read
    • What is customer journey mapping for home builders?
      Articles

      What is customer journey mapping for home builders?

      Journey mapping for home builders is a hot topic these days. In the past two years I've heard more home builders talking about customer experience[...]

      Jimmy Diffee - Bokka Co-Founder on June 23, 2021
      7 min read
    • Customer Experience is the story your customers tell their friends
      Articles

      Customer Experience is the story your customers tell their friends

      If you're like most people in the building industry, you've heard the phrase Customer Experience used a lot lately. Whether it's to describe your[...]

      Jimmy Diffee - Bokka Co-Founder on October 27, 2020
      1 min read
    • Builder Digital Marketing Summit: 10/29-11/19
      Articles

      Builder Digital Marketing Summit: 10/29-11/19

      In-person conferences were pretty much the first thing to go for me when COVID hit. First it was PCBC, then Builder20 Groups, and then the Digital[...]

      Jimmy Diffee - Bokka Co-Founder on September 23, 2020
      2 min read
    • How to Find the Sweet Spot of Working Remotely
      Articles

      How to Find the Sweet Spot of Working Remotely

      Starting in March 2020, the world, America, and the entire workforce entered into unprecedented times. We've all felt the effects: wearing masks to[...]

      Chelsea Kendrick - Project Manager on July 09, 2020
      7 min read
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    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

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