Augmented Reality (AR) Resources

The wait is over. The industry's much-anticipated 2024 Home Buyer Conversion Report is here, delivering the latest insights into what motivates[...]

The way people search for homes is rapidly changing. 3D home tour technology is quickly becoming the best way for builders to showcase new homes at a[...]

One of the biggest mistakes any home builder can make is taking the user experience (UX) for granted. If you've read many of our articles, you know[...]

If you attended the Pacific Coast Builder Conference (PCBC) this year, you probably noticed one tech trend that stood out more than all the others:[...]

Just look around and it's easy to see how obsessed the world has become with speed, convenience and "buy it now" attitudes. Zappos, Amazon and Airbnb[...]

With so many new startups and tech companies going mainstream, it's hard to keep up with everything unless you happen to live in Silicon Valley. And[...]

While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be[...]

What does the future of digital marketing look like for home building marketers? In a field not always known for being on the leading edge of[...]